Content Analysis: Example Output
π’ Brand: EcoTech Solutions
Analysis based on 1 million social media posts, 100,000 product reviews, and 10,000 news articles over 6 months.
π Sentiment Trend
π Key Insights
Overall Sentiment
Positive sentiment increased from 45% to 65% over 6 months, correlating with new product launch in March.
Pain Points
20% of negative sentiment relates to customer service response times, peaking in April.
Product Reception
New eco-friendly line received 80% positive sentiment, driving overall positive trend.
π± Emerging Themes
Sustainability
37% increase in discussions about company's environmental initiatives.
Innovation
'Cutting-edge' and 'revolutionary' mentioned 3x more frequently in last 3 months.
Community Impact
15% of positive sentiment related to local community programs, up from 5% at start of period.
π‘ AI-Driven Recommendations:
πΏ Capitalize on positive reception of eco-friendly line with expanded marketing
π οΈ Address customer service issues to mitigate primary source of negative sentiment
π Increase communication about sustainability initiatives to build on growing interest
π€ Highlight community impact in marketing to leverage positive sentiment
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